I Choose Indy!

Citizens, Professionals and Leaders on why they choose central Indiana, in their own words

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I Keep On Choosing Indy

August 25th, 2006 by Darrin Gray · No Comments

Darrin GrayAlright, here’s my story. I’ve traveled to all the states in the continental United States. I’ve been several times to Europe, Caribbean, Mexico and Canada. I admit that I love to visit big cities with international flavor like Toronto, New York, Los Angeles, Paris and Berlin. As a child I dreamed of living in places like New York City or Boston. I took a semester-long, college internship in Philadelphia, and had a blast! I did a lot of post-college, globe trotting. I had some exciting experiences. I was in Berlin in the winter of 1989 when the big old Berlin Wall came tumbling down. I lived for a while in Flagstaff, AZ, and I also lived for a while to Nashville, TN. Thanks for my theme song Johnny cause I’ve been everywhere man.

But time & time again, I keep choosing Indy, WHY?

In 1992 I landed a good job in downtown Indy in media. I lived in downtown for nearly a decade as a single person and as a young married person. I rented apartments and owned several homes. I lived downtown before and after the Circle Center Mall. WOW, what a difference that made in terms of dining, shopping, etc. I lived close to the office, and enjoyed all the outstanding amenities that downtown had to offer.

I’ve had so many chances to leave town. I can remember many conversations and visits to media companies outside Indiana. It was pretty easy to say “no” to places like Iowa, Arizona and Ohio, but I can also think of a several companies that courted me that had some serious geographic advantages including Florida, South Carolina and California.

Each time, after weighing ALL of the factors (including Indy’s reasonable cost of living, good wages, shorter commute times, friendly atmosphere and our downtown amenities) even the allure of the new job, a pay raise and the proximity to the ocean could not lure me away.

Well, there you have it. I keep on choosing Indy. Indy feels like my very own “not-so-big” big city. Frankly, it is my home, and for me the very best place to live, to work and to raise my family.

Darrin Gray

The Author: Darrin Gray
Website: http://www.Brandirect.com
About: I serve as President & CEO of Brandirect, Inc. a Branding & Integrated Marketing Communications Company. Recent customer engagements include Tony Dungy’s All Pro Dad Programs, Family First foundation, Sherry Laboratories, Lakeside Publishing, Vision Direct Mail House, Indianapolis Colts, Bright House Networks, Indiana High School Athletic Association, Gannett Newspapers, National Interscholastic Athletic Administrators Association, CB Richard Ellis, Greater Indianapolis Chamber of Commerce and ServiceMaster. Prior to Brandirect I worked 12 years at The Indianapolis Star. As General Sales Manager I directed a large sales & support staff and several business units including National Advertising, Sports Marketing, Event Marketing and Database Marketing. As a public speaker, facilitator and emcee I enjoy inspiring others to reach their ultimate potential both personally and professionally. I serve on several community advisory boards including The Greater Indianapolis Chamber Marketing Council, Better Business Bureau, Mankind Project Speakers Series, Spirit & Place Festival and CEO Advantage Network. I am a 1989 graduate of Hanover College.

Tags: Marketing

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